The benefits of gold have been recognized for thousands of years in ancient science of Ayurveda, for its beautifying, illuminating and healing properties. It is known as “The Key to Youth”. Metallic gold particles are highly stable, inert, non-cytotoxic and biocompatible. Therefore, it is safe for application on human skin and also ideal for use in cosmetic products.
Benefits...
In Ayurveda, Gold is an integral part of various Ayurvedic rejuvenators that can potentially feed the skin. Enriched with essential nutrients and minerals, as a natural barrier it helps protect the skin from environmental damage and UV A&B rays. This prized gem also lowers melanin production, usually triggered by heat exposure. It is known to slow down the collagen depletion and stimulate cell regeneration, which helps in improving blood circulation and restoring the skin’s elasticity. It is extremely powerful age-defying agent as it balances, harmonises, tones muscles and strengthens skin tissue. It has the power to enhance vitality which is the foundation of beauty in Ayurveda. Gold particles easily permeate into deeper layers of skin, working to retexture, repair and rejuvenate skin cells from within. It is cooling in its potency, astringent, smooth, while it invigorates the skin and lends luminosity to it. Gold has intrinsic antioxidant and antibacterial properties, which make it a preferred choice while opting for anti-acne skincare products. It can boost the natural defense system of the skin, and effectively combat the microbes which cause pimples, allergies and rashes on skin. Skincare products containing gold can aid in lightening tans.
